The Tipping Point

6.30 ر.ع.

A wonderful page-turner about a fascinating idea that should affect the way every thinking person thinks about the world around him

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الكود:
9780349113463
المؤلف

Malcolm Gladwell

الناشر

Abacus

الوصف

In this brilliant and original book, Malcolm Gladwell explains and analyses the ‘tipping point’, that magic moment when ideas, trends and social behavior cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.